Tag Archives: you

Listen Up

In an earlier post I laid out a framework for taking charge of your brand and presence on the web. The steps I laid out were: Auscultate Participate Create Dominate This post will focus on a more in depth discussion of step one, auscultate. You may remember that auscultate was a term I borrowed from […]

Who Do You Think You Are?

That’s probably what you’re thinking. Who do you think you are talking to us about marketing and this personal branding stuff? Why should I listen to you over the jillion other marketing and branding “experts” out there? Who do you think you are? This is who I am: I am the Director of Information Technology […]