Use Google Docs to create a form that can capture data. One of the responsibilities I have as the guy in charge of IT, marketing and communications for two small companies is the creation and distribution of email newsletters. Part of that process involves an area known as list management…which is essentially the creation and […]
Archive | November, 2009
In A Nutshell
So there are probably a million or so articles, websites, web pages, books, videos, tweets and other whatnots devoted to the subject of marketing and using the new tools of the web. I don’t claim to have consumed them all, or even most of them for that fact, but I have sampled a decent amount […]
Who Do You Think You Are?
That’s probably what you’re thinking. Who do you think you are talking to us about marketing and this personal branding stuff? Why should I listen to you over the jillion other marketing and branding “experts” out there? Who do you think you are? This is who I am: I am the Director of Information Technology […]
No Better Time Than Now
Let me guess? Your small business is a mess. Your personal brand is non-existent. You keep hearing all this stuff about Twitter and Facebook and LinkedIn and social media and Web 2.0 but don’t have a clue how it relates to you. You’re looking around for answers but there are none to be had. You’re […]